Why You Want Google Authorship

Google Authorship

At heart, Google tries its best to find really great content on the Internet for you to read. This isn't always so easy, though. Thanks to marketers and SEO hacks, really bad content can be designed to look like excellent content. The more Google tries to make sure content is authentic, the more marketers attempt to trick Google into thinking that bad content is great.

It's a vicious circle. Right now, though, Google is (once again) attempting to showcase amazing content by creating something called ‘Google Authorship.' Or: those author photos you see next to various article posts when you conduct a Google search.

Here's how to set up Google Authorship.

Become An Authority

It's a simple enough concept, really. The more you write on the web, the more Google will consider you to be an authority. To have your face show up next to an article or two, though, you have to apply for Google Authorship. To do this, follow these steps:

  1. Go to this link: https://plus.google.com/authorship
  2. Enter your email address
  3. Gain Google approval

Now, Google will consider you an author. But, there are a few more steps to do.

Gain High Rank

It's not enough to be a Google author. You also have to gain a high Google Author rank.To do this, interact as much as possible on Google Plus. The more people talk about you, the more that you will gain credibility. Next, post on sites that are reputable – not spammy.

It's also important to have an author bio whenever you post something to a website. If someone wants you to ghostwrite, jack up your rates, writers. Otherwise, make sure that your bio is linked to everything that you write.Harriette Google Authorship

But, there's a catch. You have to have an email on the same domain as your content. In other words: you have to make sure that you have a harriette@ name of company here_email address. Not so simple.

Luckily, there's a way around this.

Google Authorship: The Other Way

Place a link to your Google+ profile in every author bio that's created for you. This will tell Google to link your content back to you. You must add this line of code to your Google+ profile link: rel=author

This tells Google that you are an author, so don't skip that code! Now, you have to list all of the sites that you contribute to as part of your Google Plus profile page. Once that's done, your photo will start showing up next to content that you create.

Why does any of this matter if you're running a hosting business?

For Any Business Building Content

Any business should work on building up content. This includes writing articles and posting those articles all over the web. So, you see, it does matter. People read articles with Google Authorship more than other search hits, and you want your photo to show up.

It's all very simple when you think about it, right? So, follow the steps above to make sure that your Google Plus profile links to your content, and that you set up your Google Authorship!

Latest News And Engine Review Google App

appengine-logo Google App EngineGoogle has revolutionized digital technology with Google App Engine, which is part of the Google Cloud platform. App Engine allows developers to create scalable and robust web applications, game applications, and mobile applications with little to no cost.

Benefits of Using Google App Engine

  • Google App Engine is a ‘Platform as a Service (PaaS).’ This means that developers have access to Google Infrastructures, which includes networks, servers, storage, and other services available to host applications.
  • After the deployment of an application, server side management is done by Google, so developers do not need to worry about that aspect of development.
  • Provides extreme scalability, as unlimited number of users can access it. Google automatically creates new options, shares databases and expands the bandwidth when needed.
  • Google Apps are sandboxed, which means greater performance, reliability and tight security. Sandbox isolates apps from the underlying operating system and, thus, protects them. It allows the distribution of web requests to other servers and provides the ability to start and stop those servers.
  • Google supports JAVA (version 7 or higher), PYTHON (version 2.7 or higher), Go (experimental with limited functionality) and PHP (preview – above version 5.4) and provides their own SDK, which is supported on Linux, Mac and Windows as .zip files. The developer’s guide can be located at: https://developers.google.com/appengine/docs/
  • All four languages have local development environments to simulate App engine authentication and email APIs for Google accounts. With them, cron jobs can be scheduled to run at specified times.
  • JAVA environment is based on web technology standards, which include Servelets, WARs, JDO, JPA, jave.net, JavaMail and JCache. It is supported by plugins Eclipse IDE and Apache Maven, which make project creation, testing and deployment very easy. The environment supports other languages like JRuby, JavaScript (Rhino) and Scala, which use JVM based interpreters.
  • Python SDK is developed in Python itself, thus includes the complete Python standard library. It supports popular web applications frameworks including Django. It includes rich data modeling API for data store and works with any applications that support CGI or WSGI.
  • For CPU intensive tasks like image manipulation, the Go environment can be used.
  • Can utilize PHP environment for integrated features of Google like TaskQueue, User Service and PageSpeed. Google Cloud SQL runs like local MySQL instance while Google Cloud Storage works like local file reads/writes. To run your PHP on Google’s cloud register for Limited Preview at: https://gaeforphp.appspot.com/register

Account Limits of Using Google App Engine

Google App Engine: Each developer account includes

  • 10 applications
  • 1 GB storage per application
  • 5 million page views per month per application

Google App Engine: Google App interaction with other elements of the Google Cloud Platform

Google Compute Engine: App engine controls the Google Compute Engine cores, as developers can specify 1, 2, 4, or 8 virtual core instances. Each core is provided with 3.75 GB memory. Compute Engine also provides a web-facing front end. Compute Engine can spin Virtual Machines (VMs) programmatically, thus providing faster computations and efficient scaling. The same infrastructure is used by Google Search, Gmail and Ads for large scale computing needs.

Google Cloud Storage: Resources are required to host applications. Google App Engine is provided with APIs to manage assets – storing, displaying, retrieving and deleting them and also reading/writing data on flat data-sheets. Google Cloud Storage is ideal for storing the assets and data. It gives fast data access around the globe (Global Regional Hosting), with reliability and guaranteed uptime of 99.95%; it also provides backup and restore options and unlimited storage.

Google Big Query: App Engine can access the Big Query NOSQL engine using language specific APIs (JAVA, .NET, PYTHON, Go, Ruby, PHP, JavaScript and others) or with UI or REST interface. It uses the Google Big Query analysis power to analyze massive amount of data (data storage scales to more than 100TB).

Google Cloud Database Solutions: App Engine has full connectivity with both database functionality solutions. With App Engine, query can work on either of the database solutions and can work on resulting datasheets.

Google App Engine: The database solutions provided are:

  1. Cloud SQL – for relational databases primarily MySQL. Hosting choice is provided as EU or US with 100GB storage and 16GB RAM.
  2. Cloud DataStore – for non-relational databases using NOSQL. There is no charge up to 50K per read/write, 200 indexes, 1GB/month data storage.

Google’s New Cloud Hosting Option

New Cloud Hosting Option

New Cloud Hosting OptionWatch out, Amazon – Google has arrived. Google has a new cloud hosting service (kind of) that takes direct aim at what Amazon and Microsoft have already put together. Here are the new Google Cloud details.

Inside Google Cloud Platform

Google actually rolled out the company's cloud services via Google Compute Engine to a few people not too long ago, but now the service is available to everyone. What does it include?

  • Application Services
  • Computing
  • Storage

Google is naming the new cloud platform a straightforward ‘Cloud Storage,' and the company has also lowered prices, so that everyone seeking cloud options from Google can afford these new offerings.

New Cloud Hosting Option: Pricing and Other Details

How much will it cost you if you want to move to Google's cloud? It depends on how much space is used and how much data you transfer. Google is setting up pricing on a per-usage model, instead of offering companies a flat fee.

Google also wants to help you manage databases. For more of those details, head directly to Google's main blog. Essentially, Google is telling the world that this company believes in its own products. Google uses the products that the company produces on its own site, and now that company is passing these services onto you.

Some Competition

Google already has the company's name and telltale multi-colored logo behind the new cloud services. That's why Google can compete directly with the likes of Amazon and GoDaddy – people and companies that already use Google's many other services are likely to trust Google when it comes to cloud services too.

Many website owners have already been using Google's Compute Engine for more than 18 months, and those that have weighed in on the services that Google offers are more than happy with Google's options. Some complain that Google's Cloud Console needs some work, but Google is sure to fix that right away.

Google's method here seems to be to put forth new ventures and fix the little things at a later time. But, Google is prepared enough to unleash the new cloud services on the world. If you're looking for a way to connect to more Google options, this might be a good choice.

What Do You Think?

Would you jump ship from GoDaddy or any other big hosting company in order to connect with Google's cloud? Or, have you had enough of Google and all of its offerings? I'm curious as to whether or not Google will be able to make a dent in the hosting world largely owned by companies like Amazon – seems like a tough market to break into. Then again, if any company can do it…it's Google.

Let me know what you think about Google's latest venture!

Google Goes Offshore: Should You?

Google Goes Offshore

google offshore center Google Goes OffshoreSomething mysterious happened this weekend. Barges with giant buildings were seen off the coast of Maine and California. Local reporters have been hard at work trying to figure out what's on those barges, and the answer may surprise you.

Speculation is that Google is building massive offshore data centers off the coasts of Maine and California (more specifically: Portland and San Francisco areas). Stop and think about that for a moment. Offshore data centers. What does that mean? Let's speculate.

Google Goes Offshore: Away From Government Hands

Technically, any structure (moving or otherwise) that is situated in international waters is out of the reach of government hands. It's why you can buy duty free items on an airplane (international air space), on a cruise boat, or gamble on certain islands but not on mainland (Google Goes Offshore).

If Google is building data centers situated on islands or on barges, any data collected by Google will remain completely unaccessible by government employees. That means that the NSA can not touch any data that Google collects and stores offshore. Brilliant, right? Well, it depends on how you look at it.

Google Goes Offshore: What Offshore Also Means

Sure, Google can keep your data safe from the government. But, an offshore data center also means that Google can do whatever the company wants with data. With very few laws pertaining to offshore structures, the company can have every last say when it comes to data. That's one way to look at it. Then again, that would defeat the purpose of Google completely.

When all of the NSA news broke, Google was at the forefront. Once Google users found out that the government had requested user data, user trust in the company took a nosedive (Google Goes Offshore). Building offshore is one way for Google to retain that trust, and the company can always set up rules that users can agree to (presumably, those rules would be in the favor of users). This offshore plan means something else too.

Google Goes Offshore: Might the Hosting World Follow?

Granted, most web hosting companies don't have a Google budget. However, building an offshore web hosting facility could be one way to prove to the world that your cheap hosting company is entirely safe and secure from prying eyes. Maybe, just maybe, centers that float offshore can be considered a much safer alternative to land-based companies.

It would cost a lot of coin, but Google has already decided, it seems, that this cost is worth it. It building an offshore data center means keeping user information safe, and gaining back user trust, Google is going to go for it. If you happen to have this kind of dough, and you want to start a hosting company, setting up shop on an island in the sea may be a way to go (Google Goes Offshore).

Google hasn't made any official announcements yet, though reports have traced the barges back to the same company Google uses to register other ventures. In short: you can expect to hear word from Google on these offshore locations sooner rather than later.

Google Hangouts for Hosting Companies

Google Hangouts for Hosting Companies

google hangouts vs skype Google Hangouts for Hosting CompaniesWhat's the deal with Google lately? When Google Plus first came out, the social site was a ghost town. Now, Google Plus is easily more popular and preferable than Facebook or Twitter (so it seems). In addition to Google Plus, Google's new Hangouts (okay, not completely new, but new enough!) has really picked up speed.

Should you be using Google Hangouts? Why are Hangouts one of the most popular ways to hold video discussions now? If you're curious about using Hangouts for your new cheap hosting site (in any manner), take a look at this content.

Why Google Hangouts Is Popular

One of the main reasons people like Google Hangouts is that it's a Google application. People trust Google, that's a simple fact. But, that's not the only reason why Hangouts is so popular. Another good reason is that Hangouts lets you talk with up to 8 people via video at once. So, if you want to hold a web conference for your cheap cloud hosting site, for example, Google Hangouts might be a really good choice.

There's another reason too. Google's Hangouts doesn't come with lots of software to download. All you have to do is go to Hangouts, start using it, invite people, and you're ready to go. You can hold a video meeting or see a family member that's far away in a few minutes. The whole setup is simple, efficient, and fun. Plus, Hangouts is free. How's the video quality?

How Google Hangouts Compares to Skype

Skype has long been the number one video conferencing option. Now that Hangouts has come along, it's a good idea to compare the two. Hangouts lets you view more people at once, and Hangouts doesn't include any pesky downloads. But, Skype still offers better overall video quality.

Sometimes, the video quality with Hangouts can lag and be slightly fuzzy. So, take that into consideration when you use Hangouts. On that note, let's talk about the reasons why you might use an application like Hangouts for a hosting company.

Google Hangouts for Hosting

Sometimes, customer services can make or break a hosting company – more often than not, actually. But, you can go a lot further than phone or email service. You might want to consider connecting really good clients with an IT specialist via Google Hangouts. Sound kind of kooky? It might be, but it's also one of the ways that some companies are going above and beyond when it comes to technical support.

If you're just starting a cheap website hosting company, think about using Google Hangouts to hold company conference or just to help people get through a particularly tough setup process. Sometimes, the difference between a successful company and one that goes unnoticed is how well you treat your clients.

Do you use Google Hangouts? What do you think of this video conferencing application? Great or not so great? How does it stack up to Skype? Let me know below.